For many businesses, large and small, when times get tough the first part of the budget to get cut is the marketing budget. In some cases these cuts are justified, but in most cases it can be a mistake. Using your marketing resources now will give you an opportunity to grow your business significantly when times are better.

A slow economy is the perfect time to make potential customers aware of your company through aggressive, yet relevant marketing. History has shown that companies who do this during slow times are the first to emerge when the economic tides are turned. When customers are ready to buy, they will buy from those companies that they have heard from regularly.

Check out the latest and greatest J.D. Gordon :30 spot. Created exclusively for Fridays On The Promenade it's the first in a series of three. When developing the spot JDG wanted to create something quirky and different that would catch people's attention. Boy, does it accomplish that. With just one listen you'll be singing Stayin' Alive all day long. Check it out on the J.D. Gordon Facebook page and keep checking back for the next two in the series.

http://www.facebook.com/video/video.php?v=102358992846

Why add a blog to your website? The answer may surprise you. Google. Yes, that's right, Google.

Google enables people to find resources that fit their needs. And with Google driving over 71% of all Internet website traffic as of December 2008, don't you want to rank higher in Googles search results? It sure would make it easier for customers and potential customers to find your website. So how can you get your rankings up? Blog. By publishing valuble content frequently on your website you'll move up in the search engine rankings and become more visible to your customers.

JDG was awarded two American Graphic Design Awards in Graphic Design USA magazine. One award was for the JDG stationery, the other for the Fridays On The Promenade poster. Check it out in the November/December 2008 edition of GD USA.